The Modern Rules of Business Signs

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We’ve all heard the saying that the only thing constant in life is change. This holds true in every aspect of life, even in business. The market is always changing, in terms of trends, consumer taste, and more.

Businesses in Ventura County need to adapt to change in order to stay relevant. Marketing strategies, for example, need to cater to what can elicit the most response from your target audience.


Innovative Commercial Building Signs

When we hear modern advertising, most often we think about digital marketing. Staying relevant, however, shouldn’t just happen online. It should also manifest in your physical business space. And it all starts with the right commercial signs “near me.”

Studies have shown that adding or changing your signs directly improves sales profit. Whether you are adding to your signs or updating existing ones, here are some modern design tips to remember.


Illuminated Commercial Signs and Graphics

Adding light options is an easy yet impactful way to update your signs. This can be done to a variety of your building signs. For example, adding spotlights can instantly light up any type of sign option. Whether they’re wall murals, monument signs, or window graphics, lights make your sign more attractive.

LED tubing is also another option, which is great for accent lighting. This energy-efficient light can make any plain dimensional letters or wall graphics glow.


Mixed Media Commercial Building Signs

Another way to create a more modern, updated sign is to use more than one material. Most signs we see use only one medium, like acrylic, aluminum, and the like. Combining different materials gives it a unique contrast that makes your sign more eye-catching.

For instance, you can use a wooden base for your metal dimensional signs. This gives off both vintage and contemporary aesthetics.


Themed Sign Solutions

Creating something catchy and unexpected is a great way to catch attention. An effective way to do this is to incorporate your business theme into your signs. This is especially helpful for plain, standard signs like parking signs, address signs, and the like.

Does your brand have a Victorian aesthetic? Use muted colors or include decorative flourishes in any of your commercial signs and graphics.


Bold Colors. Bold Sizes. Bold Designs.

Don’t be afraid to create bold designs for your signs in Ventura County. Using a pop of color, like neon, is a great way to get noticed. Creating larger-than-life designs is another new head-turning element to signage.

Window graphics are an ideal way to do this. Doing a top to bottom full-color window display is sure to get the attention and pique the interest of your target customers.


Stand-Out Commercial Signs “Near Me”

Are you no longer getting the results you need from your signs? It may be time to revamp the signs within your business today.

For high-quality signs that last, business owners continue to trust Dynamic Sign & Graphic Solutions. We create signs that make any type of business stand out from the competition.

Invest in modern business signs and give us a call today! Our sign experts will be happy to give you a free consultation.

Source: https://dynamicsignandgraphicsolutions.com/the-modern-rules-of-business-signs/


 

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